These 4Ps are product - an entity that satisfies a need or want, price - an amount a customer is willing to pay for a product, place - the geographical location and convenience of purchasing the product and promotion - the way a product is communicated to an audience. The marketing mix is one of the fundamental strategies of marketing. The core objective of the marketing mix is that it supports a firm to pursue towards its marketing objectives. It is a powerful concept and is considered as a framework that makes it easy to handle the marketing activities.
Sexual harassment is an intimidation in which anyone forces the weaker person to act something. This paper discusses about the current status of sexual harassment at the workplace. In addition, the research paper also identifies that why sexual harassment is becoming a significant issue in the current organizational practices.
There are some corrective actions also included that the managers can use to reduce sexual harassment from the workplace. The management and its preventive actions and policies are helpful in considering some future steps in favor of rights of employees.
Sexual Harassment in the Workplace Sexual harassment is considered as an employment discrimination among the men and women that consists of verbal and physical abuse of sexual nature at the workplace Boland, In current, sexual harassment in the workplace is a new management issue that can be seen in the organization.
It creates discriminatory, unfair, thriving in atmosphere of Coca cola 4ps of marketing, terror and reprisal to the women at work. In addition, it is also included all the expressions of male power over women that maintain patriarchic relations. Men use sexual harassment for reminding to women about their vulnerability and dominated status.
At the same time, these patriarchic values and attitudes of men as well as women create greatest challenge in preventing and solving sexual harassment from the society. In present, sexual harassment is an illegal practice, which is endemic and often hidden in the organizations. It is easily tackled by the management within the organization by taking corrective actions and making appropriate policy related to sexual discrimination in employment.
It is not a good activity at the workplace, because a workplace is a place where employees build strong relationship with employer. Thus, it is a current management issue of the organization that makes ineffective relationship between employers and employees.
You cal also get case study assignment help on sexual harassment in workplace. Sexual Harassment as a Significant Issue Along with this, sexual harassment is a significant issue because of change in attitudes of all the employees, colleagues, friends, administrators, employers and law makers.
Sexual harassment takes place, when any unwelcome sexually determined behavior exists in the organization. These behaviors include physical contact, a request for sexual favors, sexually colored remarks, expressing pornography and any verbal or non-verbal behavior of a sexual nature.
In addition, it is a significant issue of the current organizational practices that affects behavior of the organizational people.
It also has great impact on the productivity of the employees, because it de-motivates the people who are sexually harassed by another one. At the same time, this issue must be solved by the management through effective policies and procedures that can protect the rights of the employees.
Sexual harassment diverts the mind of women from the work that reduces their productivity. In current, a supervisor requests to his junior for sexual favors in return for promotion for other monetary benefits.
The supervisor may also threaten, if anyone refuses for his noon-corporation. Thus, the management of the organization must inquiry about the private lives of employees to prevent the employees from the sexual harassment. This issue creates difficulties for the companies by negative exposure and publicity in the industry.
It also increases absenteeism and reduces productivity, efficiency and employees moral. So, this is a significant issue for the organization that must be solved.
People unwelcome and behave with improper way on the basis of sexual nature. Sexual harassment is considered as illegal activity in the organizational and legal context.
Sexual harassment includes both verbal and physical harassment of a sexual nature. Resources for Managers There are several resources for managers that can be used to prevent sexual harassment at the workplace Saguy, It is considered as a most intimidating; most violating form of violence, so several countries adopted the laws to detect this problem such as UK, USA and others.
These countries use the legislative measures for degrading experience of sexual harassment for women as well as employers. These laws protect not only women, but also employers, if employers do not violate the rights of employees.
The court also helps to redress and prevent sexual harassment at workplace by providing guidelines to the employees.
There are certain challenges to implement law in the organization such as patriarchal attitudes and values.
At the same time, it is also essential for the managers that they have acknowledgement about their legal responsibilities to provide safe and secure working environment.Marketing mix theory, first coined by E.
Jerome McCarthy in ’s, is one of the basics of marketing for anyone to run a successful business. But before explaining the definition or the parts of the theory, let us look at this example of Coca Cola.
Group Assignment 01 Group 11 Marketing Mix of Coca-Cola 6 plombier-nemours.comis of the marketing mix of Coca Cola Coca cola Marketing Mix The marketing mix of coca cola has been changing over time with more and more product being added such that today it has product many different way of advertising all those product.
Marketing Mix of Coca Cola analyses the brand/company which covers 4Ps (Product, Price, Place, Promotion) and explains the Coca Cola marketing strategy.
The article elaborates the pricing, advertising & distribution strategies used by the company. Below is a list of case studies taken from the Marketing section of Business Case Studies. Choose your sub topic from the list of arrowed links below the Marketing heading.
Webpage on Management Functions, Human Resource Management, Economic and Social Environment, Accounting and Finance for Managers, Marketing, Management Information System, Quantitative Analysis, Management Economics, Organisational Design Development & Change, Strategic Management, Social Processes and Behavioural issues, Human Resource Development, HR .
SWOT analysis (or SWOT matrix) is a strategic planning technique used to help a person or organization identify strengths, weaknesses, opportunities, and threats related to business competition or project planning. It is intended to specify the objectives of the business venture or project and identify the internal and external factors that are favorable and unfavorable to achieving those.